Finding your target audience is like being the new kid in high school and having to make friends. You can hide out and wait for friends to find you or you can put yourself out there and using trial and error, find the kids who have the most in common with you.
Being cave dwellers, we writers prefer the first method. We believe that if we just write a good story the readers will come. Write it, they will come.
Continue reading →Branding. You hear it everywhere. At the coffee shops, at conferences, in the stables. Okay, that might be a different definition, but the word “Branding” is as popular as “Platform” was five years ago. First off, I want to say that Branding is NOT marketing. Same nose and chin, but no relation.
Continue reading →With the debut of my first novel, The Belvedere Club, 2012 was a great year for me. I also began this blog post in 2012 to connect with my readers and fellow writers.
I had hoped to get a new post up every week, but with the writing of the sequel to The Belvedere Club and the editing of an older novel Bayou Nights, my goal fell short by 50%.
Continue reading →I recently saw David Muir speaking with Diane Sawyer about buying American this Christmas. I was intrigued and then astonished when David Muir said we could create 260,000 jobs in America if each one of us bought one $64 present this Christmas that was made in America. This means checking the labels because most of our products aren’t made in America. In the 1960s, 9 out of 10 Christmas presents were made in America. Last year less than half our gifts were made here.
Continue reading →With the holiday season bearing down on us like a speeding train bound for the North Pole, I want to take a moment to thank my readers for their support and comments. In appreciation of your time spent on this site, I want to offer up a tasty libation guaranteed to juice up your holiday celebration.
Continue reading →This year I was lucky enough to publish my first mystery novel, The Belvedere Club. I’d always invisioned this as the first in a series about Marin County, California, the home of many innovative and prosperous Californians. So my Next Big Thing is to continue the series with book two.
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